In this blog series we have looked at various aspects related to cleanliness, waste management, plantation etc. In this concluding part we would like to focus on general awareness. Publicity and Information The necessity to ensure that stakeholders and participants are involved in the scheme at an early stage, for maximizing acceptance and participation rates, exact information, publicity and parlance is pivotal. Different strata of society will require different forms of communication. Corporates and offices shall require being informed about minimizing paper usage, reusing of plastic packets and switching to non-plastic cutlery at their dining areas. Some areas will require very intensive publicity campaign involving direct mailing to householders presentations in villages, campaigns in schools and retirement homes, and advertisements in newspapers and on television and radio. Composting schemes tend to be popular with the local population, creating jobs and a...
We Mean To Clean (WMTC) is a Delhi-based volunteer group working towards Swachh Bharat and Climate Action through: (a) WM - Waste Management awareness programs and implementation (b) T - Tree plantation (native only) and maintenance (c) C - Cleanup Drives - Cleaning a public place that's a victim of open garbage dumping/ open urination/ defecation.